Lindsey Kneuven, a young dynamic professional, is representative of an inspired new generation of social entrepreneurs and community service advocates. Kneuven serves as the Global Grants Manager of the Salesforce.com Foundation. The organization’s vision is to use talent, technology and relationships to improve communities and inspire youth to be more successful and support the world during times of extreme need while promoting compassionate capitalism. The Foundation was recently recognized by the White House as an innovator in their field.

At the Foundation Kneuven is responsible for strategy, management, and success of the Foundation's $3.5 Mio annual granting initiatives. She exclusively shares her expertise on social entrepreneurism and non-profit management with Suite101.

According to Kneuven, start-up nonprofits have a unique opportunity to take stock of all the research and work available in response to a specific need within the social sector creating an innovative and collaborative response to that need. Too often, new nonprofits duplicate existing approaches and strategies, stretching existing funding and volunteer relationships too thinly. In her experience, the following characteristics contribute to success among nonprofit start-ups:

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  Located in suburban Washington D.C., American Research Company is an established independent research firm specializing in statistical surveys. The company's president ...

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